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Everest Group and Whatfix launch the first ever DAP Playbook

The very first edition of the Digital Adoption Platform Playbook unveils insights on the role of DAP in digital journeys and strategies to help enterprises improve outcomes from their DAP investments.

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What it is

The DAP Playbook is a comprehensive practical guide book aimed at empowering enterprises at various stages of their digital journeys with insights on the role and impact of DAP in digital journeys, and to help develop strategies to improve outcomes from their DAP investments.

Why it matters

With every industry being impacted by the Covid-19 pandemic, the importance of remote training, onboarding and support has been significantly amplified, and organisations are looking at solutions such as DAPs to accelerate their digital journeys and solve some of these challenges.

How you can use it

Frameworks like Pinnacle Model™, Capability Maturity Model (CMM), and setting up DAP Center of Excellence (COE) will help enterprises understand their current state of maturity and develop a business case to scale up DAP adoptions across the organization.

A Sneak Peek into the DAP Playbook 2020

DAP Market Characteristics

As evidenced by the rapid growth of the DAP market, the awareness and adoption of DAPs among enterprises is increasing rapidly. This playbook explains the key growth drivers in the adoption of DAPs, as well as adoption trends in different geographies, industries, platform types and enterprise applications.

DAP Market Charactersitics
DAP Journey

The DAP Journey

This playbook explains the various components of the DAP journey, including triggers that lead to adoption within enterprises, and is packed with strategies to understand their current states, leverage market capabilities and achieve target outcomes by being on the best-fit execution path of their DAP journey.

Challenges and Best Practices

Enterprises may face multiple challenges during their DAP initiatives, typically while scaling them up across the organization. The playbook expounds strategies to overcome these challenges, and best practices as implemented across industries to ensure a successful DAP journey.

DAP Best Practices

Exclusive Case Studies from First Movers:
DAP Advantages, Business Outcomes and Insights

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Established in 1996, Experian is a leading global information services company. Experian empower consumers and clients to manage their data with confidence during life’s big moments. Experian has 17,800 people operating across 45 countries. To tackle Salesforce adoption issues and to support its training efforts, Experian started its DAP journey in 2017 with Whatfix to provide on-demand learning and self-service support to its sales department.

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Sentry Insurance, a Fortune 1000 company, is one of the largest mutual insurance companies in the U.S. Founded in 1904, it is headquartered in Wisconsin and has a workforce of more than 4,000. Sentry started its DAP journey in 2017 to provide on-demand learning and self-help options to its users. At first, it started by leveraging DAP for their CRM application to provide its sales team with the relevant support, but over time, it partnered with Whatfix to add DAP to more applications, including both internal-and external-facing applications.

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